Loving Food Truck launches in Stirling on 3rd May

Knowing Sandra & Stewart this will be a huge success and I wish them all the very best with their exciting new venture! Happy Loving Food-Trucking! 

Quality street food trucks are the centre of a revolution in British food and Loving Food is championing the movement in Scotland. Leading the way through innovation and collaboration, Loving Food is working with quality suppliers, chefs, businesses, tourism and creative bodies to bring something new and exciting to the streets of Scotland.

Loving Food Truck's Sandra Milne & Stewart Pleace

Loving Food Truck’s Sandra Milne & Stewart Pleace

Commenting on the launch of the new enterprise, owner Sandra Milne said; “Stewart and I are driven by a passion to bring fresh, quality and intriguing food together with people from all walks of life in Stirling and pave the way for a thriving street food scene in Scotland. We want to create a happy hub of relaxed, fun, interesting and enjoyable food experiences for everyone: from foodies, to lunchtime workers to shoppers, tourists and passers by. The beauty of street food is that customers can have a new, ever-changing and exciting quality food experience that doesn’t break the bank.”

Stewart added; “Loving Food isn’t a snack van – it’s a personality and experience on wheels! We want to create a food experience that makes people smile. We’re hugely excited about the launch next week, after which we’ll have a regular base at Stirling Enterprise Park and we’ll also be taking the truck off to a number of events over the coming months including festivals, weddings, sporting events and creating our own street food celebrations.”

To celebrate the launch in Stirling, Loving Food will be serving up a delicious menu at a discounted price on Friday 3rd May from 11am to 3pm. Stewart and Sandra are also inviting all customers at the launch to ‘Name the Truck’, a 42 year old converted Citroen H Van which the duo brought all the way from France to serve their ‘Trucking good street food’. The customer who chooses the most fitting name for the vehicle will win a free lunch for a month from Loving Food.

The launch will take place at Stirling Old Town Jail, St. John Street, Stirling, FK8 1EA on Friday 3rd May from 11am – 3pm.


Further info:

  • Loving Food is paving the way for the start of an exciting new street food scene in Scotland, providing freshly prepared, wholesome, interesting food served with friendly, affectionate banter.
  • Loving Food founders Stewart Pleace and Sandra Milne come from a marketing and digital background, having both worked for FTSE100 companies, government, SMEs and creative agencies.
  • Stewart and Sandra compare the revolution in street food to the coffee shop boom of the 1990s with the explosion of branded coffee shops which are still popular today.
  • Gourmet food truck scenes are now common place in America (roaminghunger.com), particular famous in cities such as San Francisco (offthegridsf.com) and New York (nyctruckfood.com). London (kerbfood.com) has recently established a vibrant scene and other British cities including Leeds and Manchester are now following suit and creating flash events.
  • Loving Food are waiting on planning approval to pitch at Stirling Enterprise Park, Monday to Friday.
  • The company also caters for a range of public and private events from festivals, weddings, sporting events and special themed days.
  • For more information about Loving Food, their daily menu and where they’ll be appearing, please visit www.loving-food.com
  • Follow Loving Food on Facebook – www.facebook.com/LovingFoodTruck and on Twitter @LovingFoodTruck

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